Key Takeaways
- An embossed logo on the mold creates a recessed imprint in the ice. It is usually the more reliable choice for clear, legible branded cubes.
- A debossed logo on the mold creates a raised logo on the ice. It is more dramatic at first glance but is more likely to freeze cloudy, chip during demolding, and melt quickly.
- "Clearer" has two meanings: the ice itself should be transparent, and the logo edges should be sharp. Both depend on choices made during mold design.
- For most bar, hotel, and promotional applications, a plain silicone ice tray with an embossed logo on the cavity floor is the safer specification to start from.
- Logo depth, stroke width, and cavity shape all affect the final print quality, so a design review and physical sample should be part of any custom mold project.